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Evangelism Reframed: Bringing Genesis 1 Evangelism to Work

For many Christians, evangelism in the workplace feels daunting. Do I need to be the office preacher? Should I hand out tracts at lunch? Must every meeting become a mini-sermon? These questions reveal an underlying tension: we often think of evangelism as an event rather or leave it to the professional Christians than a way of life. But the gospel is not confined to the church sanctuary. It is meant to be embodied in the rhythms of our work. Where God has placed us to do Kingdom work.

When we talk about bringing Genesis 1 evangelism and the gospel to work, we are not just talking about personal salvation. We are talking about God’s grand story of creation, fall, redemption, and restoration. Evangelism that begins in Genesis 1 affirms dignity, acknowledges the brokenness that emerged in Genesis 3, and points to the redeeming work of Christ in ways that connect with both the head and the heart. This is the meta-narrative of scripture.

What Genesis 1 Looks Like at Work

The Genesis account and the gospel are not a sales pitch. It is a transformation story lived out in front of others. For leaders, this means:

  • Affirming creation: Seeing every employee and colleague as an image bearer, not a commodity.
  • Acknowledging the fracture: Recognizing the broken systems, injustices, and relational conflicts that echo Genesis 3.
  • Pointing to redemption: Modeling integrity, compassion, and sacrificial leadership that flows from Christ’s work on the cross.
  • Living with hope of restoration: Leading with the confidence that God is making all things new, including the culture of your organization.

When leaders embody this story, conversations about faith come naturally. Colleagues notice how you handle conflict, steward resources, manage stress with hope, and honor others. This isn’t about preaching to people; it’s about living in a way that makes the gospel believable and compelling.

Avoiding “Christianese”

Many people in professional settings feel uncomfortable with church jargon. Words like “saved,” “repent,” or “born again” may be biblical, but without context, they can seem disconnected to the workplace. Instead, use language that appeals to common human desires. Discuss purpose, dignity, design, and wholeness. Then, as trust grows, show how Christ fulfills those desires. Illustrate how Christ transformed your life in those aspects.

Jesus often started with images His listeners already understood—farming, fishing, bread, and water. Similarly, we can begin with the language of leadership, purpose, and flourishing. This is not watering down the gospel; it is putting it into context so others can truly hear. It is connecting to people where they are.

The Opportunity of Leadership

Executives and senior leaders hold a unique platform. How you exercise authority and influence reveals your true beliefs. When you treat people as image bearers, genuinely confront brokenness, and lead with humility and vision, you demonstrate the gospel in action.

Paul wrote, “Be wise in the way you act toward outsiders; make the most of every opportunity. Let your conversation be always full of grace, seasoned with salt” (Colossians 4:5–6). Notice he did not say “win every argument.” He said, live wisely and speak graciously.

Truth, Implication, Application

  • Truth: The whole gospel is more than personal salvation. It is the story of creation, fall, redemption, and restoration—and it speaks into every sphere of life, including work. It is the entire meta-narrative of scripture.
  • Implication: If we compartmentalize faith and work, we miss opportunities to demonstrate the gospel’s power where people spend most of their waking hours and where the Lord has placed us.
  • Application: Live the gospel at work with integrity and excellence. Speak in ways that connect to real human longings. Pray for opportunities to point people from purpose to the Person who gives it meaning, Jesus Christ.

Bringing the whole gospel and a Genesis 1 approach to work is not about being loud. It is about being faithful. It is less about having all the answers and more about walking humbly, which makes others ask the right questions. As leaders, your influence is not accidental. It is part of God’s design. Let your leadership be a living invitation to the One who redeems and restores all things.

This post is part of the series: Evangelism Reframed.

Too often, we begin the gospel story in Genesis 3. But what if we started in Genesis 1, where God began, with identity, purpose, and calling? This series invites leaders and culture-shapers to explore evangelism through the lens of creation, image-bearing, and the redemptive story as a whole. Each post is crafted to stir reflection and equip you to lead others toward Christ with theological depth and strategic wisdom.

Series Overview:

Let this series ground you in the whole story of Scripture – creation, fall, redemption, and restoration – so you can share a gospel that meets people where they are and leads them to where God is calling them.

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